CONTENT WRITER
Knowledgeable about Social Media platforms and tools and possess a clear understanding of how Social Media value adds to a business/brand.
Have the entrepreneurial in your approach and savvy value-added thinker.
Industry knowledge: Web 2.0 and social media related platforms, technologies, applications, development and challenges.
Ability to work independently and under pressure with high degree of confidentiality.
Strong understanding of current online marketing concepts, strategies and best practices.
Energetic, digital savvy and in tune with a wide variety of social media activities and opportunities (ie: Facebook, Instagram, Google, Youtube, WeChat, etc).
Possess knowledge of social media tools (ie: SEO, SEM, etc).
Responsibility
Develop, manage and monitor contents on social media and help to create marketing contents for social media outreach purposes and in campaign micro sites and social applications (e.g. Facebook, Google+, Twitter, Instagram, LINE, Linkedin, YouTube, Pinterest and etc.)
Improve, implement or update social media posting channels pertaining to present promotions/ events, photo galleries, comments, etc.
Monitor, evaluate, research and administer social media tools on a daily basis and generate reports and analytics.
Provide analysis and recommendations when campaign or promotional strategies are reviewed.
Analysing results, customer’s need and wants, market conditions and competitor’s data in all social media channel.
Implementing new strategies to drive physical or online traffic to the outlet/ brand’s website, Facebook, blogs, etc.
Dealing with general internal and external feedback or correspondence promptly.
Be up-to-date with social media trends and development, and to identify and analyse competitor advertising methods and strategies.
Benefits